Natural Products Expo West 2024 Recap

Natural Products Expo West, hosted by Informa Markets, is a massive multi-day event where the whole natural products industry comes together to network and showcase their products. This is where leaders and newcomers alike unveil groundbreaking products, network with like-minded professionals, and gain exclusive insights into the latest trends shaping the natural product industry's landscape.

The show took place at the Anaheim Convention Center from March 14-16, showcasing the newest natural and organic products in foods, beverages, beauty, lifestyle, supplements, and ingredients.

Paramount Global was in good company with over 3,000 exhibitors, over 800 of them being new to the show, and more than 67,000 show attendees. Expo West is a haven of product innovation, featuring an array of new natural, organic, and multicultural brands. Notable brands in attendance were NEXTY Award finalists Patagonia Provisions, A Dozen Cousins, Prime Roots, ECOS, and Oatly, with some of the industry's most progressive products. New to the show floor this year was the Mindful Beverage Pavilion, which showcased adult nonalcoholic and functional beverages with wellness benefits, highlighting how important this category is in the market.

We had a great time at Expo West! We made a lot of meaningful connections with potential partners. The event provided a valuable platform to reconnect and invigorate both new and existing relationships. Our sustainable packaging solutions garnered significant interest, sparking engaging discussions on sustainability in packaging and its broader implications.

“The last 18 months have been challenging for CPG and retail, and this year's Expo West is designed to celebrate and elevate natural and organic while bringing people together in meaningful ways that will help everyone and the industry as a whole be more successful and have more positive impact," said Carlotta Mast, Senior Vice President and Market Leader at Informa Markets' New Hope Network.

To facilitate more retailer-brand connections, this year's show featured buyer-only hours and events hosted by sought-after retailers such as Sprouts, Albertson's, Target, Kroger, Walmart, 7-Eleven, and more.

The energy of the show was full of excitement, with attendees and exhibitors both invested in making quality connections to grow their businesses. We left the show feeling energized to partner with like-minded businesses working towards a more sustainable future. Contact us today to learn how we can be your full-service packaging and supply chain partner.

Expo East is officially done, but New Hope Network is launching Newtopia Now, the newest event for natural and organic products. This show will take place August 25-28, 2024, at the Colorado Convention Center, and we’ll be there!

Didn't make it to the show? Check out our quick video recap of the show and our booth display!

Want more? See what shows Paramount attended last year and where you can find us in 2024.