SupplySide West 2024 Recap

SupplySide West, the premier West Coast event for dietary supplements, food and beverage, personal care, and animal nutrition, took place on October 30-31 at the Mandalay Bay Convention Center in Las Vegas.

Held alongside Food Ingredients North America (FiNA), this four-day event attracted over 20,000 attendees, including buyers, suppliers, and industry professionals. It featured a two-day expo hall filled with networking opportunities, educational sessions, and more than 1,500 exhibitors.

This event brings together CPG dietary supplement, food, and beverage manufacturers with a global network of ingredient suppliers and distributors to connect and support the rapidly growing health and wellness industry.

Paramount Global was a returning exhibitor, and it was a great chance to meet new and existing customers to discuss their packaging needs and challenges. There was a lot of discussion about sustainable materials and packaging options and a strong interest in new and innovative solutions to stand out in a saturated marketplace.

Event Highlights

The New Product Zone showcased the latest innovative ingredients and finished products, including sports nutrition, dietary supplements, and personal care products.

The New Exhibitors Zone spotlighted first-time attendees so attendees looking to connect with new brands could easily navigate the show floor and meet new exhibitors in a dedicated section.

The Bark Park allowed visitors to take a break from the show and unwind with some adoptable puppies! This engaging exhibit was a great place to decompress and get a boost of dopamine before hitting the show floor again.

Educational sessions covered a wide range of topics, including product development, industry trends, marketing strategies, clinical research, regulatory changes, and formulation considerations. Daily activities included wellness breaks, morning yoga, a Functional Tasting Bar, and food science lessons, which added to the event’s engaging atmosphere.

Sustainability Initiatives

FasterForward is SupplySide and Informa’s commitment to sustainability. This approach aims to accelerate their journey towards becoming a zero-waste and net-zero carbon business. Through a series of activities and commitments implemented between 2020 and 2025, Informa strives to enhance the sustainability of its events, delivering a genuinely positive impact on the markets it serves. Additionally, they actively assist their partners, customers, and broader markets in achieving this common goal.

The FasterForward commitments include:

• Become carbon neutral across their events by 2025.
• Halve the waste generated through their events by 2025.
• Become zero waste and net-zero carbon by 2030 or earlier.
• Embed sustainability inside 100% of their events by 2025.

What’s Next

SupplySide West is set to return to Las Vegas October 27-30, 2025, with an expanded show floor to accommodate the increasing number of visitors and exhibitors, and we’ll be there!

At Paramount Global, we’ve been simplifying packaging and optimizing supply chain solutions for businesses like yours since 1976. From sourcing packaging solutions to inventory and supplier management, we are here to help. To learn more about how Paramount Global can support your business, contact us today!

Missed the show? Watch a quick recap video of the event.